A new product is only as good as its marketing. Without proper advertising and promotion no one will know what your product is, how it benefits them or exactly where it can be found for purchase. A major component of product marketing is labeling. The product should be labeled in a manner that not only..
Tag: product labeling - page 7
Trends run the marketplace. It doesn’t matter what avenue we are discussing, if something is trending market popularity will latch on to it until it over saturates the marketplace. As the trend fades only those brands that have successfully integrated will stay to compete while others will follow what’s new. With any luck the new..
One of the more critical elements when it comes to establishing a brand or product lies within labeling. There are many important functions of product labeling. Not only do consumers use this as a way of identifying a product or brand they also look to the label for a variety of other purposes. In the..
Store shelves are packed with a myriad of products in competition with one another; products that are similar but slightly different. The most productive way to help face of a brand is with a unique, custom label design. With more than half of all purchasing decisions occurring in-store at the point of sale the label..
Product packaging and custom labeling is an important aspect in marketing a company’s product. This is especially true when it comes to products in the food industry. When it comes to selling a food product it is important to realize that both the products packaging and labeling created for protection, freshness, marketing and compliance with government regulations…