Research and development are important elements when ensuring business success but they are certainly not the only ones that matter. Marketing your product is just as important as the product itself. The question for marketers is how to accomplish this. The products label is an element that is necessary in a products packaging that also..
Tag: product labeling - page 9
In our last installment we talked about how there are six common rules of package and label design that will help ensure your product stands out over the competition. We discussed how a clear and simple, honest and authentic label design works to draw consumers in. Below we will discuss the last three common rules in package..
There are six common rules of package and label design that will help ensure your product stands out over the competition. The products package and label design needs to market the product on its own as you will not be sitting on the shelf selling it directly. In this article we will discuss common rules in package..
Designing a new food product label is both an exciting and tricky endeavor. The thrill with designing a great label comes from capturing the unique aspects your product offers over the competition. The difficult part is constructing a design that is marketable, targets the consumer and prevails over the competition. Define your target audience: It is..
How many products do you estimate are on your local grocery store shelves on any given day? The ballpark figure from the Food Marketing Institute is that there are about forty thousand different items to choose from. That is a lot of opposition for your product. How will you make sure that your product stands..