It is often said that we should not judge a book by its cover and that it’s what’s inside that counts. However, selling a product is not just about manufacturing products and relying on the quality of the product alone to push sales. Imagine walking through the aisles of a supermarket and every aisle is..
Tag: shrink sleeve labeling - page 6
There is nothing more important to a products success then providing consumers with a quality and proper marketing. It’s reasonable, in fact, to suggest that a quality product is even less important than superior marketing. Without effective marketing consumers are less likely to purchase a product in the first place; the quality of the product..
There are two main components that are used to draw consumers into making a purchase: label design and packaging. In order for a purchase to be made the product must visually sell itself without this element your product may never make it off the shelf; the value of the product itself may never be seen..
The competition amongst brands has become quiet intense. Businesses need to differentiate their products from the competition. A creative way that this is accomplished is through shrink sleeve labeling. Not only are shrink sleeves a full body product design that offers clients custom graphics, depth in color and increase shelf impact. In this article we..
As product manufacturers the concept of outsourcing is nothing new. This is so true when it comes to all of the activities outside of product development such as packaging, labeling, marketing, distribution and the list goes on and on. Our focus in this article will be on custom product labeling. Although manufacturers are able to..